Brand identity
From a custom logo to the cards, menus and decks you hand out, one identity that makes your business look like the one to choose.
What this looks like
- Your brand looks old and dated, and customers notice before you say a word.
- Your sign, cards, menu and website each look like a different business.
- Customers expect bargain prices, because the business looks like a bargain.
How it goes, step by step
Brand strategy
Your business, your goals and your competitors, before any design starts.
Logo design
The cornerstone: simple, works at every size, easy to remember.
Business systems
Business cards, letterhead, quotes and a presentation deck in the same look.
Digital marketing
Ad, email and social templates that match.
Print marketing
Menus, flyers, brochures and signs in the same identity.
Website
A site that carries the brand, if you need one.
Brand guidelines
One document with the rules for the logo, colours, fonts and photos, for anyone who makes things for you.
Questions
What is the difference between a logo and a brand identity?
A logo is one part. The identity is the whole system: logo, colours, type and the materials built from them.
How long does it take?
It depends on the scope and on how quickly feedback comes back. You get a timeline with the written price.
Tell me what you are trying to fix
A thirty-minute call, free.
Start a projectBook a 30-minute call
I read every brief myself and reply within two business days.