
Real account data
An Amazon US store, from zero
A new brand on a brand-new account, with no sales and no reviews, selling bulky, heavy products (FBM) in a saturated home category. I ran it end to end, on my own and remotely: positioning, product line, pricing, supply chain, listings, advertising and account health. Every figure comes from the account’s own Seller Central reports.
- Average daily sales in February reached 4× December
- Search click-through rate 2× the category average
- TACoS of 5.3%, December to March






